Do you need a mobile application for your business to stay competitive?

Number of mobile applications in each stores Google Play, App store, Windows and Blackberry continues to rise with the front-runners being Google Play and App Store. Having a share in the market place, Blackberry and Windows have a lot of catching up to do and that is going to be very interesting the coming years.

Looking at the statistics Google Play Store has around 13,50,000 apps and Apples App Store has around 13,00,000 apps. As a business owner when you glance through the above statistics it can seem that each and everyone (even your competitors) has a mobile application except you.

That’s when you feel that you are left behind while your competitors are eating up major junk of the market share. As a business owner your main concerns would be

  1. Do I need a mobile application for my business?
  2. Building a mobile application is expensive.
  3. Building a mobile application is time consuming.

Users are now moving away from laptops and desktops and are relying more on their smart phone or tablets. From ticket booking, paying bills and buying grocery is just a click away, it is fast and very convenient. As more and more apps are downloaded from the stores, business enterprises are moving towards having their own mobile applications.

Ok! Now you are ready to join the apps bandwagon but then being an entrepreneur you would look into all possibilities and think…

“Cant users access the current website through their smartphone?”

A tricky question and it is important to know if the website is mobile friendly and has been built keeping in mind the compatibility factor with smartphones. If not be ready to face some challenges when the website is displayed in the smart phone.

Keeping these in mind you can build

  1. Mobile Optimized Website
  2. Stand alone App
  1. Mobile Optimized Website

This can be done with minimum fuzz if the current site has been developed using the mobile responsive design. One of the main advantages of mobile optimized website, it will work universally in all mobiles as the Internet browser opens a web page reliably in all the smartphones.

  1. Stand alone app

From a business perspective the stand alone app is much better than a mobile optimized website. The app is always there in the users smart phone and just a click away, no need to launch the web url in the browser which can be felt time consuming now a days. A study suggests that 82 percent of time spent with Mobile media happens with apps. If you are looking to engage customers with your product or service it is better to build a mobile app. You can be constant touch with them through notifications, be it a new product launch or a new service that you offer.

Choice is yours to decide :-)

Please follow and like us:
LinkedIn9
Facebook0
Google+
http://blog.xminds.com/agile/do-you-need-a-mobile-application-for-your-business-to-stay-competitive/
Twitter20

Why We Love Software Outsourcing…. And You Should, Too!

What is Outsourcing? – Well it is a practice in which a certain company provides portions of its work or assignment to another company to reduce cost. Technology has been revolutionising the way companies work. Whether it is testing, application development, mobile development etc – outsourcing has been useful in solving business problems.

So, why do we love to outsource software development? Is it just to reduce cost? Here are some of the reasons on why to opt for software outsourcing. Let’s have a look.

1. Each company is specialised in its own vertical. Outsourcing allows the benefits of supplementing IT development with skilled developers in an effective way.

2. Lack of manpower or resources can be overcome by a remote IT team offshore. Companies get the option to choose from various vendors based on the reviews.

3. Outsourcing saves the training cost and time provided to new employees.

4. It saves cost as the companies only pay for the service utilised. In fact they can save 40% – 60% of the total expense required to complete the project.

5. Vendors tendency to update their knowledge according to the requirements makes outsourcing another great option to try.

6. Due to the time difference across various geographies the IT vendors have well equipped staff who work round the clock on various assignments, thus delivering the projects on time and maximising efficiency.

7. Traditional outsourcing of software development combined with consulting provides high level of collaboration by filling the minuscule gap in the companies.

The Indian software development industry has been maturing over the years and has evidenced in the rise of high level capabilities across broad range of talents. Every organisation has issues in keeping up to the current market trends, increase productivity, keeping up with their competitors etc. All these issues can be handled by seeking advice from experts who specialise in these areas. Keeping the above points in mind, we at Xminds thrive to help our customers by providing them with full transparency and control over the project development process. We ensure the development and on time delivery of the assignments while our customers focus on their core business activities. We provide them with a broad range of specialised resources and technical skills.

The extent of software outsourcing has been significant and the trend seems likely to continue in the future. We all know that the urge to create is equally strong in all organisations. However, lets not forget that it’s the quality that counts.

Please follow and like us:
LinkedIn10
Facebook0
Google+
http://blog.xminds.com/software-development/why-we-love-software-outsourcing-and-you-should-too/
Twitter20

Restaurant App from Next Big Idea…

ThinkclrRunning a restaurant business could be complicated. A passionate Restaurant owner would cherish the day-to-day challenges and keep improving on how a better service can be delivered to the customers.

The rush time of the restaurant is one that any owner would love and this “time” is the backbone for any restaurant. To deliver high quality service and food on a consistent basis will determine the success of the food outlet. Great food, great service and an exciting atmosphere helps to create buzz around the restaurant, which the customers love. Team at Next Big Idea and Xminds has developed a product that will help restaurants take their business to the next level.

Introducing THINKCLR for restaurants providing a whole suit of “easy to use applications”

  1. Menu App
  2. Kitchen App
  3. POS
  4. Steward
  5. Mobile App
  6. Web App

Thinkclr helps to save time and money for restaurants. With Thinkclr you can

  1. Increase Revenue
  2. Understand your Customer and Grow sales
  3. Update Menu prices instantly
  4. Simply Operations
  5. Increase Customer Loyalty

For more info please visit www.thinkclr.com

Please follow and like us:
LinkedIn4
Facebook0
Google+
http://blog.xminds.com/mobile-apps/restaurant-app-from-next-big-idea/
Twitter20

With love – The Mango Revolution

mphone

A smartphone is the digital gateway to the outer world of technology.

In today’s world we have multiple choice of gateways to choose from. Some with a high wall of security, such as Blackberry whereas some with an extra kick such as iPhone. We all know what led to Sir Issac Newton’s Law of Universal Gravitation – an apple. In this 21st century another fruit has opened the path to a new realm of user experience – Mango. Now the natives of God’s own country are offering another gateway which provides a rather additional kick – 3D.

Mphone originated and developed by a group of Keralites with a whooping investment of Rs. 3500 crore has launched in the Indian market with a promise of Korean technology assistance. While the usual suspects thrive to compete with ‘ What Next? ‘ question in the market, the Augustine’s from Wayanad district, Kerala have indeed planned to give their users a rather different level of smartphone experience – The 4G with 3D effect.

With their R&D division in Korea, Mphone stands as the first company to launch 3D smartphones globally. The 3D features do not require special glasses to create the effect.

With price ranging from Rs. 12k to Rs. 40k, the handset comes with a metal case and is equipped with gravity sensor and proximity sensor. Below are some of its features:

Battery: Up to 4000 mAh
Camera: Up to 21 Mega Pixel
Front Camera: Up to 8 Mega Pixel
RAM: Up to 4GB
Internal Memory: Up to 64 GB
Expandable Memory: Up to 128 GB
Operating System:  Android 5.1 or Android 6.0

The smartphone is said to be good for up to 330 hrs of battery life on stand-by and 14 hours of talk time (on selective models). It has been reported that the company has signed the two legends – Sachin Tendulkar and Amitabh Bachchan as their brand ambassadors.

The purchase can be made directly from the website. Apart from this the company has appointed around 150 dealers and service centres in India.

This again proves the fact that the graph of the Indian start-up industry is eying a phenomenal growth. Presently it is hard to say that Mphone would be a tough competition for iPhone or for other smartphone players in the market, however with India now climbing the ladder to become the largest smartphone market globally, it surely will attract the most attention.

Please follow and like us:
LinkedIn0
Facebook0
Google+
http://blog.xminds.com/uncategorized/with-love-the-mango-revolution/
Twitter20

Ho Ho Ho…Happy 2016

xminds xmasWalking towards the new year we’d like to pause for few minutes to say “Thank You” to all our customers for their business.  We are grateful for your support and trust.

The past year has been eventful and indeed another great one for us at Xminds. We sustained, tested ideas, sucked at couple of things, gained success in many things and continue to learn new stuffs.

It’s been a fantastic 2015, and we are so thankful for all the wonderful companies and fabulous
people we have worked with. We have really enjoyed the chance to serve you and look forward to assisting you with your business needs during the year to come.

We are starting off the year strong and are sure that 2016 will definitely be the year for more growth for us as we scale Xminds into new heights.

We wish you all the best and may the new year bring you continued health and success.

May the force be with you! 2016-happy-new-year1

Please follow and like us:
LinkedIn0
Facebook0
Google+
http://blog.xminds.com/happy-holidays/ho-ho-ho-happy-2016/
Twitter20

RISE 2015 – Hong Kong

RISE 2015

RISE 2015

The 2015 RISE event kick started on July 31st, 2015 in Hong Kong. The event was for two days and it was amazing to be around some cool startups and some great speakers too. Hats off to the CEO of RISE, Paddy & team for organising such a great event and it will be SURGE in Bangalore in India by early next year and more to follow from the awesome team. Check out some of the cool startups that exhibited in RISE 2015.

  1. Chatrify – A live chat software helps you to create meaningful, real time customer engagement that helps businesses increase conversions and provide effective customer support. Each visitor comes with a unique problem and Chatrify give you the opportunity to be there to address his or her concerns instantly in the most effective way.
  2. Player.me  –  is the social discovery platform for the gaming community. Discover, Share and Collaborate with other Players, Groups and Companies. Created by Players, for Players.
  3. Upbeatz –  Is an initiative which aims to give Indians the opportunity to break some rules and create new trends by giving them access to style from across the globe. Upbeatz gives Indian access to global brands at affordable prices with just a click of a button.
  4. Gone Adventurin – Connects corporate organisations with local communities and/or consumers to create social and/or environmental impact. Through an epic adventure or a meaningful immersion experience, we then execute the strategies and collaborations to create systemic impact on the ground.
  5. Wanderlust – The worlds biggest travel tribe. Welcome to a world where technology brings us together, even when kilometers might put us apart. Where the wanderers aren’t lost, but in constant search of the next great adventure. And great adventures begin with meeting great people.
  6. Makanluar –  A leading, reliable Free Online Restaurant Bookings service in Indonesia. Earn Points each time you book to get cash-back, write reviews to double up on those points! You will most likely get free dishes/drinks or discounts at the restaurant too ONLY when you book with MakanLuar.com. Snap & Share your food & restaurant photos to let others know how the restaurants are. Currently available for restaurants in Jakarta, Bali & Bandung.
Makanluar Team

Makanluar Team

Upbeatz

Upbeatz

 

Please follow and like us:
LinkedIn1
Facebook0
Google+
http://blog.xminds.com/startup-2/rise-2015-hong-kong/
Twitter20

Farewell, Oh Missile Man !

M_Id_111005_apj_abdul_kalamAll of us do not have equal talent. But, all of us have equal opportunity to develop our talents

These were the words of the Missile Man, Dr. A P J Abdul Kalam, a great visionary who never rested thinking and dedicated his life to make India one of the powerful nations in the world. The nation today mourns at the loss of this great man.

Born in a village to poor family in Rameswaram, he rose through dint of his own hard work. He felt comfortable assisting young people particularly high school students and shared his experiences that would help them ignite their imagination. He played a major role in the development of science and technology in India. The greatness of this man was his simplicity which led him to be the 11th President of India.

We at Xminds salute you and thank you for teaching us to dream.

May his sole rest in peace!!!

Please follow and like us:
LinkedIn0
Facebook0
Google+
http://blog.xminds.com/uncategorized/farewell-oh-missile-man/
Twitter20

How to make an addictive mobile application

If there were a secret recipe to make an addictive and revenue generating mobile application, would you use it, the answer would be a resounding “YES” …….

Unfortunately there is no secret recipe to develop an addictive mobile application. But if you look closely at all those mobile applications that have been hugely successful, they would have some common traits which can be analysed, and then put them to good effect while developing a smartphone / mobile application.

There are millions of mobile applications out there in the market so how does your mobile application standout amongst the others. Did you know that many apps there are downloaded are tried once and then discarded. A report says “With 60,000 apps added to the App Store every month, it’s becoming increasingly more difficult for apps to stand out.”

It is absolutely necessary to develop an amazing and addictive mobile application. When you look around you see people are using their mobile phone at the grocery store, at the theatres, at the airport and even while walking down the street. So it is evident that people will use a mobile app that helps them stream line and improve their day-to-day interactions and decisions. Few points to ponder,

  • Visual Appeal
  • Notification
  • Gamification
  • Sharable

The important factor to keep in mind is to keep the mobile application simple. If you flood the app with tons of features and if it is hard work for the user to go through all those features,  the chances of the user returning to the app is slim.

Keep it simple :-)

I am sure that you would know that gaming apps are the ones that are hugely popular amongst all type of users. Incorporating gamification features to your app could give the thrust that it needs. This will help to keep the user engaged and would definitely encourage them to promote your app. As far as instructions are concerned I sincerely doubt whether a user goes through the instructions, its important to make the app intuitive as possible. This is to handhold the user in an engaging way.

Apps are downloaded on a daily basis and to stay in touch with the user it is very very important to notify your user on a regular basis. Provide an easy option to share the mobile application. All said there are plenty of apps out there, some of them being fun, entertainment and gaming apps. How do you standout from the rest will decide the fate of the app.

To conclude create an app that solves a common & daily problem.

Catch us on

sales@xminds.com

Please follow and like us:
LinkedIn9
Facebook0
Google+
http://blog.xminds.com/mobile-apps/how-to-make-an-addictive-mobile-application/
Twitter20

“It’s not the idea that is unique but the way you implement it”

In many ways the dream of every wannabe entrepreneur is the same. They all think that their idea is a million dollar one and will top the list of NASDAQ in a short span of time. But the question is how many really survive in this battle?

Let’s take Orkut for instance. Orkut started a few months before Facebook. Even though Google and Mark Zuckerberg had the same idea, how did Facebook excel in the game? Is it really the survival of the fittest theory or was it Mark’s strategy which made him a millionaire? The answer is, Facebook launched with very basic/core features and was able to promote better user adoption.

I recall the words of my mentor “It’s not the idea that is unique but the way you implement it”.For e.g. you’ve been working out at the gym for quite some time but haven’t been able to get the expected physique. Hmm!!! Now that’s a pain, isn’t it?…maybe you didn’t follow a proper diet plan or might have been cheating on your workouts. Anyways the end result is that you wasted your time, energy and money hoping for something which went wrong.

The fact is, people spend way lot of time and money on their product and the launch without getting proper guidance from experts. I mean, what’s the use of having a Ferrari, if you don’t know how to drive or create an impression? In my opinion following are the points which every startup should keep in mind:

1. Market Research

2. Identify your competitors

3. Who will be the end user?

4. Launch timings

5. What makes you different from your competitors?

6. Proper marketing

Eventually, everyone wants to be inspired by the success stories of entrepreneurs who have overcome the obstacles and built a successful business. Recently, I came across an article by Ben Fox Rubin on the Wall Street journal. He mentions the story of Dan Cheung, founder of Spork, who couldn’t match up with its rival app Foodspotting (acquired by Open Table Inc for $10 million). Now here’s an interesting aftermath by Ben Yoskovitz on his company Standout Jobs. He emphasizes on the value of Minimum Viable Product (MVP). Having a feature rich product takes much more time and money to build. However, MVP allows the idea to get into the market as rapidly as possible and maximize the value of finances.

After all every fortune 500 company was once a startup 😉

Xminds Infotech Pvt. Ltd. | www.xminds.com |Facebook | Twitter | Linkedin

Please follow and like us:
LinkedIn9
Facebook0
Google+
http://blog.xminds.com/startup-2/%e2%80%9cit%e2%80%99s-not-the-idea-that-is-unique-but-the-way-you-implement-it%e2%80%9d/
Twitter20

How much does it cost to develop a Mobile App ?

Today almost everyone owns a smartphone and I can bet most you reading this would have played Angry birds, Temple run and other most popular games. Not alone games but also apps like Instagram, Facebook, Twitter, Whats app and so on.

Mobile apps are categorized into

  • Games
  • Utility apps
  • Fun apps
  • Social media apps etc

Now to the main question, how much does it cost to develop a Mobile Application? To be honest the answer would be “it depends”. The cost would entirely depend on the type of mobile application one want to develop.

Recently happened to read an article on OS X Daily about iPhone Development Costs which suggests that the development cost for small apps (apps with basic functionality) would be around $ 3000 to $8000 and more complex apps (which might have to deal with database management system) and game apps the development cost would vary from $50000 to $150000 or more.

As said earlier it all depends.

Also there are plenty of do it yourself tools available online but one would need to have the enough knowledge of mobile application development to get it out there in the app world. One can develop the mobile app with DIY methods or hire someone or outsource the development to an experienced app development house.

Also it would be a mistake if one thought the design and development of the mobile app is a one-time affair.  A mobile app developed today needs to be updated according to the future change in the requirement and also the operating system updates.  If the strategy is to develop a cross platform mobile app then it is very important to identify the right frameworks for the same.

Please follow and like us:
LinkedIn10
Facebook0
Google+
http://blog.xminds.com/android/how-much-does-it-cost-to-develop-a-mobile-app/
Twitter20